Service: Packaging Design / Graphic Design / Social Media Content
Country: Colombia
Industry: Food
The goal with this brand was to design a strong image that highlighted the benefits of consuming products sourced directly from the farm, unprocessed and untreated with preservatives. From the choice of name to the brand’s social media presence, we focused on conveying the purity and freshness of the products, highlighting their positive impact on health.
Our approach included creating a visual identity that clearly communicated why choosing a healthy, natural diet is beneficial. We wanted to educate consumers about the benefits of choosing unprocessed products and reinforce the health and wellness message through every brand touchpoint, fostering an authentic and conscious connection with the audience.
