Service: Brand Design / Brand Manual
Country: Suriname
Industry: Personal Care
For this personal care brand, we undertook a comprehensive project that involved designing a brand image designed to convey a sense of security and exclusivity, two essential values for attracting and retaining customers. Our goal was to develop a visual identity that would not only stand out in a competitive market but also establish an emotional connection with the target audience.
To achieve this, we created a distinctive and elegant logo that reflected the brand’s essence, complemented by a sophisticated color palette and modern typography that reinforced the image of high quality and trust. We also developed a comprehensive brand manual, which served as a fundamental guide to ensure consistency and robustness across all communications applications, both print and digital.
